15 October 2020 - 31 December 2020
Bharat Ke Mahaveer
Bharat Ke Mahaveer celebrates stories of strength and solidarity – where, whether through food distribution, providing medical care, donating their life savings, or feeding a stray animal – India – of all ages – has demonstrated a strong sense of togetherness in times of crisis.
UN entities involved in this initiative
RCOSustainable Development Goals
About the initiative
The campaign celebrates stories of 12 local champions who showed extraordinary kindness during the pandemic – extending a helping hand to the vulnerable, selflessly, and without any expectation. The series will be co-hosted by the UN Secretary-General’s SDG Advocate Dia Mirza and actor Sonu Sood, who was recently conferred the ‘Special Humanitarian Action Award’ by the Government of Punjab for his humanitarian efforts during the COVID-19 crisis.
Bharat Ke Mahaveer celebrates stories of strength and solidarity – where, whether through food distribution, providing medical care, donating their life savings, or feeding a stray animal – India – of all ages – has demonstrated a strong sense of togetherness in times of crisis.
Popular fusion rock band, Indian Ocean, has composed the campaign anthem, which was released on the United Nations’s 75th anniversary in October.
